Insights Have The Power To Spark Creativity, Transform Business & Drive Results
Creative.
Brave.
Bold.
Liz & Alexia Met 20 Years Ago At Warner Bros., A Major Hollywood Studio. They Bonded Over Their Shared Curiosity & Passion To Understand Consumers' Evolving Expectations & Behaviors.
Their Path To Understand How & Why Consumers Engage With Brands, Products, Platforms, Services, Experiences & Media Inspired The Creation Of Maverix.
LIZ
HUSZARIK
Former Chief Research Officer
Warner Bros.
ALEXIA
RAVEN
Former VP/
Creator, FanLab
Warner Bros.
We Identified An Opportunity To Create A Unique Insights & Strategy Consultancy
That Leverages Our Business Expertise
Our Years Of Client-Side Experience & Deep Business Knowledge Serve As Our Foundation For Understanding Your Consumers' Needs & Behaviors
The Ability To Answer Your Toughest Questions Through Our Business Lens Driving Actionable
Results
What We Offer
A Mix Of Proven & Innovative Research Methods That Will Bring Your Global Strategy To Life
Answers To Your Toughest Business & Go-To-Market Questions
A Deep Understanding Of Global Consumers, Markets & Emerging Competition
Expertise Translating Data Into Story-Driven Insights To Propel Your Business Forward
How We Do It
Consumer
Intelligence
We Integrate Global, Cultural, Technological & Generational Trends To Inform Your Business Strategy
Qualitative
We Focus On The “Why”
Behind Human Relationships
& Behaviors
Quantitative
We Leverage Our Experience &
Expertise To Ask The Right Questions Critical To Your Business Goals
Major & Niche Streaming Platforms
Market Sizing, Audience Targeting, Consumer Segmentation & Portfolio Analysis
Consumer Products
Explore and understand consumer retail behaviors and interest drivers across merchandise, apps, toys & retail experiences.
TV Content
Hundreds of studies with viewers & fans to gauge reactions to new & returning series to inform content development & marketing strategies.
Generational Studies
Deep dives into Gen Z, Gen Alpha & Millennials to understand values, mindsets, & behaviors to drive engagement & affinity across brands, platforms & experiences.
Leading Hospitality
Brand Positioning
Strengthen perceptions, understanding, & engagement of key marketing initiatives across the organization to drive customer awareness & bookings.
Evolution
Of Video Consumption
Longitudinal study to understand evolving needs & behaviors across the ever-changing media ecosystem to inform & maximize content licensing, programming, product marketing & windowing strategies.
The Metaverse & Web 3.0
Overview & exploration of opportunities in the metaverse & web 3.0: landscape mapping, consumer sentiment & expectations, & ideation of potential new applications to generate new revenue streams.
Cultural Trends
Ongoing pulse of emerging developments across industries & culture, with meaningful analysis on business impact & opportunities for growth.
Evolution
Of Video Consumption
Longitudinal study to understand evolving needs & behaviors across the ever-changing media ecosystem to inform & maximize content licensing, programming, product marketing & windowing strategies.
The Metaverse & Web 3.0
Overview & exploration of opportunities in the metaverse & web 3.0: landscape mapping, consumer sentiment & expectations, & ideation of potential new applications to generate new revenue streams.
Cultural Trends
Ongoing pulse of emerging developments across industries & culture, with meaningful analysis on business impact & opportunities for growth.
Evaluate & Optimize Marketing & PR
Campaigns
Test & Evaluate
Message Effectiveness
Content
Windowing & Monetization Models
Evaluate evolving behaviors across the changing media ecosystem to identify opportunities to maximize content licensing & windowing strategies.
Local Stations | Broadcast/Cable Networks | SVOD/AVOD/FAST | Apps | Social Media | Audio/Podcasts
Brand
Positioning
Strengthen perceptions, understanding, & engagement of key marketing initiatives across the organization to drive consumer awareness & foster loyalty.
Generational
Insights
Alpha
Gen Z
Millennials
Gen X
Boomers
Diversity, Equity, Inclusion & Ability
Consumers/Customers
People & Culture
Interactive
Games
Social
AR/VR
Content
Analyses - Evaluations & Diagnostic Testing
Animation
Motion Pictures
TV & Streaming Content
Short-Form
Brands & Franchises
Tracking
DC Universe (Batman, Superman, Wonder Woman, The Flash)
Harry Potter/
Wizarding World
Looney Tunes
Hanna-Barbera
Marketing
& Publicity
Campaigns
Test & Evaluate
Message Effectiveness
Audience/
Customer Segmentation
Identify
Size
Target
Consumer Products
Products, Toys, Merchandise
Retail
Experiences
Monetization Models/
Platform
Local Stations
Broadcast/Cable Networks
SVOD/AVOD/FAST
Apps
Social Media
Audio/Podcasts
Emerging Technologies
Metaverse/Web 3.0
NFTs
AI/ML
PROMISE
Fearless & Bold, Look Beyond The Visible While Always Leaning Into The Stories & Humanity That Connect Us All
Courageously Curious & Creative, Accessing The Energy & Wisdom Of Collaboration
Innovate With The Power Of Inclusion; We Show Up, Support & Celebrate Both Individual & Collective Voices
Efficiency & Responsiveness
Ability To Pivot, Reassess & Respond Quickly
Our Clients
Meet The Team
Liz Huszarik
Leader
Educator
Moderator
25+ Years Insights Experience
Read Bio
Alexia Raven
Qualitative Specialist
Adventurer
Connector
Cheese Aficionado
Read Bio
We Believe
Data Without
Insights...Meaningless;
Insights Without Action...Pointless.
LIZ HUSZARIK
CO-FOUNDER
Managing Partner
LizHuszarik@MaverixInsights.com
Let's Connect To Answer Your Business Questions
